Exclusive Event

Product Evenings TO: Inside Air Canada’s Award-Winning UX

Join us in Toronto as Jose Platero shares how Air Canada is redefining digital travel through award-winning design and product strategy.

Jose Platero

Director, Digital Product & Design

Join Jose Platero, Director of Digital Product & Design at Air Canada, as he shares how thoughtful, user-centered design is transforming the digital travel experience. From launching award-winning platforms to building with empathy at scale, discover how Jose’s team is redefining what seamless travel looks like, before passengers even reach the gate.

Jose Platero

Director, Digital Product & Design

With a background spanning product, design, and digital transformation, Jose leads digital product and experience design at Air Canada. His work includes the relaunch of aircanada.com and the new Aeroplan digital platform - initiatives recognized for best-in-class UX and driven by a relentless focus on customer needs.

01
Designing for Impact

How do you make everyday moments like searching for a flight feel effortless? Jose will walk through the design decisions and challenges behind rebuilding aircanada.com, including the award-winning home experience that was recently named a Webby Honoree for Best User Experience.
02
Balancing Scale and Empathy

When your audience spans millions, how do you stay human? Learn how Air Canada’s design and product teams use data, user testing, and behavioural insight to stay empathetic at scale, ensuring every touchpoint, from booking to boarding, feels personalized and intuitive.
03
Building the Future of Travel, Digitally

From reimagining loyalty through the Aeroplan digital platform to shaping what’s next in the passenger journey, Jose shares how Air Canada is thinking beyond the flight. This session will explore how product and design teams are laying the digital foundation for the next era of travel.

Gourmet Light Refreshments – Enjoy a curated selection of artisanal bites and small plates, perfect for connecting with colleagues.
Settle in for easy conversation and good company in a warm, welcoming space. With a thoughtful selection of beer and wine on hand, it’s the perfect backdrop for winding down or catching up.

Have dietary restrictions?

To ensure we can accommodate your dietary needs, please inform us at least 48 hours before the workshop start date.

BrainStation Toronto

482 Front St W, 2nd Floor, Toronto, ON

Finding Your Way

Located near Front St. West and Spadina Ave. at The Well, right next to the Indigo.
Entering The Building

Look for Quantum Coffee, enter the building, and follow the signs to the elevators.
Once You're Inside

Take elevator to the 2nd floor. Our staff will be there to greet you at the campus reception.