Exclusive Event

Design Evenings VAN: Crafting Modern Game Designs & Player Experiences

Join us in Vancouver for a deep dive into the design philosophy behind EA SPORTS FC, and learn how strategic design decisions shape the future of interactive football gaming.

BrainStation Vancouver
Thu, May 8, 2025
2025-05-09T01:00:00.0000000Z – 2025-05-09T02:30:00.0000000Z

455 Granville St, Vancouver, BC How to get here
$25

Reserve My Spot

Abhishek Das

Experience Designer, XD - EA SPORTS™ FC

EA SPORTS FC 25 is a masterclass in player-centered design. This conversation will explore how Abhishek Das, Experience Designer at EA SPORTS™ FC and the team used data, design strategy, and user feedback to shape a football experience that’s not only intuitive and immersive - but unforgettable.

Abhishek Das

Experience Designer, XD - EA SPORTS™ FC

Abhishek Das is an Experience Designer at EA SPORTS™ FC, where he recently helped lead the design of EA SPORTS FC 25. With a deep focus on player-first thinking, data-informed iteration, and immersive interaction design, Abhishek works at the intersection of innovation and intuition - crafting experiences that feel fluid, engaging, and true to the global game.

01
Designing with the Player in Mind

At the heart of EA SPORTS FC 25 is a player-first philosophy. Abhishek will share how the team prioritized user needs across every touchpoint—from controls to customization - to deliver a game that feels responsive, personal, and fun.
02
Data-Informed, Emotionally Driven

Every design decision in FC 25 was backed by insights. Learn how player behaviour and usage data helped the team fine-tune everything from UI to moment-to-moment gameplay - ensuring the final product resonates with real players in meaningful ways.
03
Crafting Memorable Player Experiences

It’s not just about how a game works - it’s how it feels. Abhishek will explore how immersive details, intuitive design, and emotional moments combine to make FC 25 more than a game - it’s an experience players come back to again and again.

Details of the Evening

What's Included

Gourmet Light Refreshments – Enjoy a curated selection of artisanal bites and small plates, perfect for connecting with colleagues.

Have dietary restrictions?

To ensure we can accommodate your dietary needs, please inform us at least 48 hours before the workshop start date.

How to Get Here

BrainStation Vancouver

455 Granville St, Vancouver, BC

Get Directions

Finding Your Way

Steps away from the Waterfront Station’s Granville St entrance. Our event space is on the ground floor.
Ride Sharing and Taxi Drop-off

Visitors being dropped off by a ride sharing service or taxi should enter the Starbucks across the street at 700 W Pender St as only city busses are allowed on Granville St in front of the campus.
Once You're Inside

Our staff will be there to greet you at the campus reception.